Communications support for ELCA synods.
High expectations. Limited time. Constant change. We act as your synod's communications department, so your congregations, leaders, and partners hear what they need, when they need it.
You're expected to be everywhere, all at once.
The people you serve expect the right information, in the right place, at the right moment. They don't see the complexity behind that. They just know when they missed it.
"I should have seen this."
Email, website, social, print, events. Congregations and leaders expect to find what they need wherever they happen to be looking, and synod staff can't read minds.
Every departure resets the clock.
Turnover in communications roles is high. Just as someone learns the systems, the platforms, and the people, they move on, and you're starting over again.
It's a lot to carry.
Keep congregations connected. Support leaders through change. Show donors and partners the impact. Hold a consistent, trustworthy synod voice. All at the same time.
We act as your synod's communications team.
Sometimes that's jumping in for one focused project. Sometimes it's ongoing work, like having a marketing department without adding another full-time hire. Either way, the goal is the same: clear, consistent communication that actually reaches the people you serve.
Project-based support, for focused initiatives.
When you have a specific initiative and need to get it right, we can step in and lead or support the communications around it.
/ 01 Special campaigns
The moments that have to land. We build and run the communications that carry a campaign from announcement to follow-up, so the message reaches everyone it needs to.
- Stewardship & mission appeals
- Synod-wide initiatives
- Events, assemblies & learning series
/ 02 Websites
Sites people can actually navigate, so congregations, leaders, and visitors find what they came for the first time, not the fourth.
- New synod sites
- Congregation support sites & microsites
- Structure, content & navigation refreshes
/ 03 Branding & graphics
Visual work that still feels like you, with templates and assets your congregations and partners can pick up and use.
- Visual refreshes that still feel like "you"
- Campaign & event branding
- Templates for congregations & partners
/ 04 Case studies & stories
Real stories of transformation, a congregation that found new life, a leader who got the right support, a community that changed, told in a way you can share everywhere.
- Interviews with pastors, leaders & partners
- Written stories for web & newsletters
- Social posts & optional video clips
/ 05 Messaging
Clarity on how you talk about your mission and priorities, so the people you serve can understand it quickly and repeat it in their own words.
- Mission & ministry messaging
- Priorities people can quickly repeat
- Language that travels across channels
Ongoing support, a steady hand week after week.
If you're tired of starting over every time a staff member leaves, or you simply don't have dedicated communications staff, we serve as your ongoing marketing department.
/ 01 Website management
Your site, kept current as ministries and seasons change, so it never falls behind the work it represents.
- Current content & resources
- News & events posting
- Navigation that keeps making sense
/ 02 Email
Newsletters and campaigns that are easy to scan, on-brand every time, and actually get opened.
- Regular newsletters & updates
- Campaigns & targeted lists
- On-brand, scannable templates
/ 03 Social media
Planned, produced, and posted, with graphics and short-form storytelling that give people a clear next step.
- Content planning & posting
- Graphics & short-form storytelling
- Clear, single calls to action
/ 04 Print design
Polished, on-mission pieces, from assembly materials to donor mailers, that look like one organization.
- Flyers, booklets & mailers
- Assembly materials
- Donor & partner pieces
/ 05 Strategy & planning
One annual plan that keeps email, web, social, and print reinforcing each other instead of competing for attention.
- Annual communications planning
- Channels that reinforce each other
- What to say now vs. what can wait
Make the impact visible and shareable.
Congregations, donors, and partners want to see how their prayers, giving, and effort make a difference. A case study package includes structured interviews, a written story for your site and newsletters, two adaptable social posts, and optional short video clips.
Let's talk about what your synod needs next.
Every synod is a little different, in staffing, culture, geography, and priorities. A short conversation is the easiest way to see what kind of support would actually help.
Hear what's working.
And what isn't, in your current communications, in plain terms.
Find the hot spots.
The places where people most often miss the information they need.
Weigh the options.
Project work, ongoing support, or both, and which one fits right now.
Outline a starting point.
A simple first step that doesn't overwhelm your team.
Ready to talk?
30 minutes with Casey. No pitch deck, no homework. Just a real conversation to see if we click, and an honest read on whether we're the right fit. If we're not, we'll point you to someone who is.
Book a discovery call →