Your website is the one place every congregation, leader, donor, and curious visitor eventually lands. When it works, it quietly answers questions and points people to their next step. When it doesn’t, your staff becomes the search engine, fielding the same emails and calls over and over.
You don’t need a redesign to find the biggest wins. You need an honest afternoon with a checklist. Here are ten checks you can run today, no developer required.
How to use this guide
Open your website on both a laptop and your phone. Pretend you’re three different people: a congregation administrator trying to find a form, a potential donor deciding whether to give, and a pastor new to the synod. Walk through each check below and tick the ones your site already gets right.
The 10-check audit
Work through each check below. Tick the ones your site already passes, your progress saves automatically in this browser, so you can pick up where you left off.
0 of 10 complete
All 10 checks done. Nice work. Anything you left unticked is your shortlist for this week.
What to do with your results
Count what you left unchecked. You will usually find that three or four fixes account for most of the friction, often navigation labels, the giving path, and freshness. Start there. You do not have to fix everything this week, just the things standing between people and the action you want them to take.
Get your results
Email yourself the full report
When you are done, send yourself a personalized report from your answers above. It captures what your site already does well and the fixes worth doing first, so you have a clear plan to share with your team.
30 minutes with Casey. No pitch deck, no homework. Just a real conversation to see if we click, and an honest read on whether we're the right fit. If we're not, we'll point you to someone who is.