Creating Content That Works for Both Google and ChatGPT
How Small Businesses Can Stay Visible in 2025

To Get Traffic, Increase Authority, and Convert, Your Website Content Must be FOUND by BOTH Google and ChatGPT
How people get information online is shifting from Google searches to ChatGPT (and other AI-based) searches. And, optimizing for Google (SEO) isn't the same as optimizing for ChatGPT (AIO).
Join our free 45-minute webinar to learn how to optimize your website and blog content for both search engines and AI tools.
What You'll Learn
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How search behavior is changing in 2025 (and what it means for your business)
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The difference between SEO and AI Optimization (AIO)
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Simple ways to structure your content so it ranks on Google and gets quoted by ChatGPT
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Real-life examples of optimized content
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A clear checklist you can use on your own website
REGISTRATION PROCESS
- Register using the link.
- Watch your email with the zoom link.
- Come ready to learn, share, and create your amazing content!
WHAT YOU GET:
- Teaching from Casey Fuerst, CEO of Tic Tac Toe Marketing
- Replay video post webinar
- An offer for hands-on help to support your work

YOUR WORKSHOP LEADER
Casey Fuerst
For 20+ years, Casey has worked with small businesses and nonprofits to give them the messaging, strategic marketing plans and collateral materials to support their work.
Casey uses the StoryBrand framework to create marketing messaging, plans and collateral to increase impact and grow business. She is published in several national publications as a marketing expert to small businesses.
Casey owns Tic Tac Toe Marketing.